A little about me…

I'm Lyna, a designer at heart who's equally thrilled by a perfect typeface as I am an extremely well thought out brief. Eight-ish years of taking brands from mood board to final asset have left me with a few obsessions: brands that set the trend, visual systems that click together like puzzles, and anything that looks as good as it works. California through and through, coldbrew-powered, usually crocheting something.

what’s trending?

a look into what is currently on my moodboard

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a look into what is currently on my moodboard 👀


moody red + soft blue color palette

purpose driven photography

car locations

lace texture

animal prints

textured/context logos

product grid with interest

tight crops

unexpected product display

2D vs 3D

stitch/pixel typography

shock text treatment

silver/chrome

soft gradients