who am i…

I’m Lyna, a designer and aesthetic seeker who’s equally thrilled by a seamless design system, a flawless evolving task management system and a brief that gives “she thought of everything!!!” energy. I’m an Aries, which is a nice way of saying I’m a perfectionist about everything I love, and let’s just say, I love a lot.

Eight-ish years of taking ideas from “can we do this?” to “how’re you doing all this?!” have left me with a few obsessions: the feeling of checking things off the list, refreshing brands to feel cool & relevant, and building teams where everyone actually VIBES.

California born & raised (but my soul craves a Twilight-level seasons-changing montage). Coldbrew-powered and usually crocheting something or listening to a break-up playlist on a walk (I’m married).

what’s trending?

a look into what is currently on my moodboard

👀

a look into what is currently on my moodboard 👀


moody red + soft blue color palette

purpose driven photography

car locations

lace texture

animal prints

textured/context logos

product grid with interest

tight crops

unexpected product display

2D vs 3D

stitch/pixel typography

shock text treatment

silver/chrome

soft gradients